You can now bring event context directly into your Pick-up analysis.
Following the earlier release that introduced Events in the Bookings topic, Events data is now available in the
Pick-up
topic as well. This means you can go beyond aggregate pick-up trends and start understanding how booking changes behave across different event types, categories, and individual events — helping explain why
pick-up is accelerating, flattening, or behaving differently than expected.Whether you’re validating assumptions about event-driven demand or adding richer context to ongoing pick-up monitoring, this unlocks a more complete view of how events influence booking behavior over time.
🚀 What’s New
Events data is now available in the Pick-up topic
, including:
These fields mirror what’s already available in the Bookings topic, keeping event workflows consistent across performance and pick-up analysis.
📊 Where You’ll See This in Pick-up
You’ll already see these updates reflected in the existing
Pick-up Overview
dashboard:- Event NameandEvent Categoryare available on theDimension Drill
- Event NameandEvent Categoryare available asfilters
This means you can immediately start layering event context into the views you’re already using — filtering to specific events, grouping by event categories, and adding helpful explanation to the pick-up patterns you’re monitoring, without needing to rebuild or reconfigure anything.
⚠️ A Quick Note on Comparing Events
Pick-up is ideal for understanding how booking changes build over time and how those patterns differ by event type or category. However, it’s not always the right place to compare one event's pick-up to another across periods, especially when event dates shift year over year.
If you’re comparing two events (or the same event across different years) and the stay dates don’t align, we recommend using the
Event Pacing & Comparison Dashboard
instead. It’s designed specifically to compare lead time behavior, booking curves, and side-by-side event trajectories in a like-for-like way.As always, we’d love your feedback. If you have questions or want help applying this to your workflows, reach out via chat and the Advisory team will be happy to help.