We are thrilled to announce a significant enhancement to your
Insights
experience. You've asked for it, and we've listened. We've now incorporated STR Historical Benchmarking Indexes into
Insights
, with more STR data, including competitive set and segment data, coming shortly. πŸ“ˆ.
Note: this complimentary integration is included with all active Smith Travel Research (STR) agreements. Set-up instructions are included below.
What to Expect:
  • Informed Decision-Making:
    Access historical benchmarking data to make well-informed decisions about your properties and portfolios. 🏨
  • Groundbreaking Portfolio-Level Dashboard
    : Experience benchmarking redefined with our new dashboard. Analyze your portfolio's history with unmatched depth in area and brand performance. πŸ“Š
  • Custom Reports and Dashboards:
    Create tailored leveraging our entire data library including transactional-level reservations data, forecasting, budgeting, pricing and rate shopping data, putting the focus on the data that matters most to you. πŸ“
  • Granular Time Analysis:
    Conduct detailed analysis over any selected time range, with the option to compare against a variety of periods such as the previous week, quarter, month, year, and more, for tailored insights and trend discovery. πŸ“Š
πŸŽ₯ Video Walkthrough:
Important Note:
Please note that this integration specifically includes STR Historical Index data. We're actively working on bringing you more STR data, including competitive set and segment data, in the near future. πŸ“…
Next Steps:
To activate this integration and start using STR Index data in
Insights
, please follow these instructions. πŸ‘‡
  1. Use this email template to reach out to data@str.com.
  2. Sign STR's data sharing agreement
  3. Send the list of STR Property IDs provided by STR via the chat on the FLYR for Hospitality App
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Thank you for being a part of our
Insights
community. Your feedback and requests drive our commitment to continuous improvement. We can't wait for you to start exploring the platform with STR Index data. πŸ™Œ
πŸ“ž If you have any questions or need assistance, please don't hesitate to reach out to our support team.